whY should I focus on innovation and experience?

Customer experience and innovation is all about disrupting the expected interactions between your business and your customers, to ensure they have a surprising and delightful experience. This can lead to increased loyalty, customer satisfaction and sales. Many times businesses just plod along, doing what they've always done or selling products and services like they always have. 

But what if you could do things differently?

Three Digital Consulting helps you find ways to stand out in a crowded market and create the unexpected in your current offering. Sometimes, a very small gesture creates a lasting impression. Remember the old fashioned "mint on your pillow" in hotel stays? We can help you identify opportunities to surprise and delight your customers that will keep them coming back for more.     

Maybe it's a brand partnership you've never dreamed of. In 2024, the iconic made to eat on the go Gregg's sausage roll partnered with Fenwicks to create a pop-up champagne bar experience . Why did this work so well? It was unexpected, pairing £1.50 sausage rolls with a £75 glass of Louis Roederer Cristal champagne. It was a limited time offer, only available from October to December 2024 and required a booking, creating a real FOMO "fear of missing out" for customers. The novelty lent itself to user generated social media content that cost less than traditional advertising. 

Or, maybe you are ready to innovate and create products and experiences that will wow your customers. What would happen if you added or subtracted an element to your current offering? What if you could create additional value out of existing products and services? What would happen if you combined two of your existing products or services together?   

No one says it better than the iconic Walt Disney - "When you’re curious, you find lots of interesting things to do.” Three Digital Consulting is here to help you stay curious.